5 cutthroat Event Promotion Ideas which always work
I am the founder and CEO of Bylde which provides online ticketing solution for small businesses and individuals. I have written a number of articles on Business, Human Resource and Self Improvement topics for various online entities.
In this article, I would like to talk about visible but ignored marketing tactics which every single event manager ignores.
These are 5 cutthroat Event Promotion Ideas which always work. Or at least worked for me. So lets start and look into them one by one:
Creating long-form content takes time and effort but can be well worth it. Offering prospective attendees something of value and providing information that’s actually useful to them will certainly increase their interest in your event - and help you grow your email marketing list.
- Start a WordPress blog
- Send out an email newsletter
- Record a podcast
- Host a webinar
- CreateafreeeBookoranother downloadable asset
- CreateaFacebookeventoruseEventbrite’s Add to Facebook tool
- Appoint co-hosts or promoters 3. Invite followers
- CreateaFacebookgrouparoundyourevent’stopic 8. Promoteaspecialoffer
- Start a poll
- Host a Q&A
Twitter’s popularity has decreased in recent years but it still has 12.6 million users in the UK - that’s almost 20% of the population. It’s used by many key influencers such as journalists and celebrities and remains the key public discussion forum for topics like politics and science.
- [email protected]
- KeeptabsoninfluencersbycreatingaTwitterlist 10.Take part in #FollowFriday
LinkedIn has over 20 million users in the UK, with London being one of the most connected places in the world (users in the capital average 307 connections). What’s more, statistics show that the more a person earns the more likely they are to have an account (over 50% of people earning £45k+ are on the site), so LinkedIn promotion is perfect for organizers looking to attract top professionals.
- Invite key connections via LinkedIn Messaging
- Post a status update with your event link
- Post a video
- Update your profile intro with event details
- Write an article
- Give LinkedIn Kudos to your event team & partners
- Create a group
- Join different LinkedIn groups
YouTube is currently the second most popular social media platform in the UK, used by 79% of online adults. Instagram, meanwhile boasts user ship among 41% of online adults, Pinterest 36% and Snapchat 30%. In terms of demographics, 18-24-year- olds dominate Instagram and Snapchat, while Pinterest is used far more by females than males. Make sure you’re active on all the networks your target audience are!
- Create a funny add and upload on youtube
- Partner with other YouTubers and publish content on their channel
- Record a webinar and upload it on youtube.